RULES FOR REVOLUTIONARIES

Guy Kawasaki CEO of garage.com and former chief evangelist of Apple Computer Inc. presents his manifesto for world-changing innovation using his battle-tested lessons to help revolutionaries become visionaries.Create Like a GodTurn conventional wisdom on its head-create revolutionary products and services by analyzing how to approach the problems at hand.Command Like a KingTake charge and make tough insightful and strategic decisions-break down the barriers that prevent product adoption and avoid death magnets (the stupid mistakes just about everyone makes).Work Like a SlaveGet ready for hard work and lots of it. To go from revolutionary to visionary you'll need to eat like a bird-relentlessly absorbing knowledge about your industry customers and competition--and poop like an elephant--spreading the large amount of information and knowledge that you've gained.Filled with insights from top innovators such as Amazon.com Dell Hallmark and Gillette and rich with hands-on experience from the front lines of business Rules for Revolutionaries will empower you--whether you're an entrepreneur engineer inventor manager or small business owner--to turn your dreams into reality your reality into products and your products into customer magnets.