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About The Book
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<p>This textbook takes a case study approach to media and audience analytics. Realizing the best way to understand analytics in the digital age is to practice it the authors have created a collection of cases using data sets that present real and hypothetical scenarios for students to work through. </p>
Piracy-free
Assured Quality
Secure Transactions
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
₹11944
₹17183
30% OFF
Hardback
Out Of Stock
All inclusive*
Details
ISBN 13
9781138581036
Publication Date
-27-06-2023
Pages
-438
Weight
-678 grams
Dimensions
-152x229x24.5 mm
