Managing Sensitive Projects

Every day, managers must adapt to rapidly changing markets and situations. This book deals with sensitive or difficult projects, ranging from redundancy programs to disposal of radioactive waste, from the launch of a new product to the introduction of a new computer system. The authors use a revolutionary way to manage sensitive projects--the lateral approach. Derived from twenty years' experience working with managers, the lateral approach is a flexible and non- confrontational method that introduces change through an understanding of how people think and act. While communities and organizations often resist change even though they will benefit from it, this approach shows how projects can be successfully managed. PART I: BASIC CONCEPTS PART II: LAUNCHING THE PROJECT PART III: CONCEIVING A LATERAL PROJECT PART IV: TO DEVELOP THE DYNAMICS OF THE LATERAL PROJECT PART V: MANAGING THOSE WHO OPPOSE A LATERAL PROJECT PART VI: CONCLUSION: THE STRATEGY OF A LATERAL PROJECT: MSIX KEYS TO SUCCESS