Combo of From The Brink of Bankruptcy: The DCM Story & Chetna (Set of 2)

This combo product is bundled in India but the publishing origin of this title may vary.Publication date of this bundle is the creation date of this bundle; the actual publication date of child items may vary.Vinay Bharat-Ram has for long had a ringside seat in matters concerning Indian industry. Grandson of the legendary Lala Shri Ram he grew up in one of Delhi’s oldest business families. Today he heads the DCM Group. In From the Brink of Bankruptcy Bharat-Ram recalls the charismatic Shri Ram the beneficial influence of his parents his privileged upbringing the umpteen challenges DCM faced over the years labour unrest the insufferable Emergency years Swraj Paul’s hostile takeover bid a drop in the company’s share prices and huge debts. Having overcome most obstacles a resurgent DCM group is now active in fields like software engineering textiles and real estate. Bharat-Ram writes about other facets of his life like his love of classical music and abiding interest in economics. Distinguished personalities?among them the economist Amartya Sen musicians such as Baba Allauddin Khan Ali Akbar Khan Ravi Shankar and George Harrison and politicians such as Rajiv Gandhi Narasimha Rao and Manmohan Singh—make cameo appearances in the book. In telling the story of his remarkable life Bharat-Ram also manages to give fascinating insights into how big businesses survive how family conflicts are resolved and how luck plays a part in the achievement of corporate objectives.NA